Four Key Factors In Advertising

Four Key Factors in Advertising

The main goal in advertising is to get people to move, whether it is to buy a product or attend an event.

Take a good look at who your audience is and remember these four key factors below.

1. Feeling – does it reach to the emotional side of the customer?

2. Function – is it practical or functional?

3. Compatibility – does it fit in their routine?

4. Cost – is it affordable?

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